Grill Your Ass Off is on a mission to make your meat the best tasting thing you have ever put in your mouth. After spending time in the US Army as an Infantryman, CEO Jason Murff wanted a way to give back to the veteran community. So each bottle of seasoning sold proudly supports a true non-profit veteran organization or event. Each of our products is designed with a military theme so it can give you and a friend a good laugh or bring back a great memory. Every bottle is made in Texas with pride so you can Taste the Freedom.
Meat The Team
Jason served in the Army, as an Infantryman (11B), and in the Old Guard. After serving, went on to study Aircraft Pilot Training at TSTC in Waco. It was during this time that he started this amazing company, literally out of his garage! Murff has continued to grow and build Grill Your Ass Off into one of the fastest-growing seasoning companies in the USA!
Favorite Seasoning -
Bravo Sales Leader
(LEO, FIRE, EMS, & SAR)
For 16+ years, James has served in Law Enforcement, Fire & EMS, and Search and Rescue! When James isn't busy with the hose, he has his hands deep in a lot of A$$ at GYAO. Not only does he spearhead our Sales Force, but he also has his dirty fingers in our Social, Creative, and Marketing Teams as well. We fire and hire him daily.
Olivia served in the Navy as an Aviation Electronics Technician (AVI). Nerd Alert! After her time in service, Olivia went to school in South Carolina for Orthopedic Manual Therapy. In 2016, Olivia and her family came back home to Texas where she founded several successful businesses that continue to serve the Health & Wellness of the local community.
Jeff is combat veteran that served in the United States Marine Corps with 1st Battalion 7th Marines, Weapons Company. After service Jeff graduated from the University of Texas at Tyler with a Bachelors in Mechanical Engineering. How did an Engineer become a Sales Team Leader at GYAO? Great question! He hacked our database and hired himself! He's come so far since his days of eating crayons.
Junior was a Correctional Officer for 4 years with the Texas Department of Criminal Justice. He worked at the Dr. Lane Murray Unit in medium custody, close custody, and Administrative Segregation. He is an elusive creature but if you ever do get a chance to spot him, bet you'll often find him wearing his favorite I Eat Ass hoodie.
Grill Your Ass Off's mission statement "Continued camaraderie through good ass BBQ" isn't just a saying. We believe in giving back to the community that served our great country. That's why a portion of our proceeds supports Veteran & First Responder organizations listed below.