The Lasting Mission Podcast

On the latest episode of The Lasting Mission podcast, Army veteran and small business owner Jason Murff shares how his military service inspired him to launch Grill Your Ass Off. His journey from Military service to becoming a successful entrepreneur is packed with valuable lessons and inspiration for veterans, grilling enthusiasts, and aspiring business owners alikeFrom Army Service to Building Grill Your Ass Off

Jason, the first in his family to serve, transformed the challenges of transitioning from military life into an opportunity to create a veteran-owned BBQ company. Grill Your Ass Off reflects his dedication to crafting premium BBQ rubs, seasonings, and sauces while honoring the camaraderie and resilience of the military community.

Jason’s background as a professional motocross and quad competitor taught him the discipline and determination he now applies to his fast-growing BBQ business. His humorous yet focused approach has resonated with grilling enthusiasts nationwide, making Grill Your Ass Off a standout brand.

As a guest on The Lasting Mission, Jason highlights the significance of initiatives like Mission Roll Call, which amplify veteran voices and provide a platform for connection and growth. Supporting veterans is at the heart of his mission, both in life and business.

Discover how Jason combines his love for BBQ with his military experience to build a successful brand. Whether you're a BBQ lover, a veteran, or someone looking for motivation, this episode of The Lasting Mission podcast will inspire you to tackle challenges head-on.

Listen now on Mission Roll Call’s website or your favorite podcast platform.