Veteran Small Business Owners on How the Military Prepared Them for Entrepreneurship

Veteran Small Business Owners on How the Military Prepared Them for Entrepreneurship


From the Front Line to the Business World: Jason Murff's Journey

In a salute to National Veterans and Military Families Month, the US Chamber of Commerce recently spotlighted five remarkable veterans-turned-entrepreneurs, showcasing their transition from the battlefield to the boardroom. Among them stands Jason Murff, CEO of Grill Your Ass Off, a veteran-owned gourmet food business based in Houston, Texas.

Jason's story is one of resilience, leadership, and the transformative power of military training. Having served in the Army as an 11B, Jason never imagined that the skills honed during his time in the military would become the bedrock of his entrepreneurial success. From the push-up position to the front lines, Jason learned invaluable lessons in leadership and camaraderie that would shape his approach to business.

Reflecting on his military experience, Jason emphasizes the importance of authentic leadership and putting the team first. He witnessed firsthand the impact of toxic leadership and vowed to embody a different ethos—one rooted in integrity, empowerment, and a willingness to learn from both successes and failures.

For Jason, entrepreneurship is not just about building a business; it's about building a community. Grill Your Ass Off is more than just a brand; it's a testament to the values instilled in him during his time in service. With a focus on delivering high-quality seasonings, sauces, and beef jerky tailored to the military and veteran lifestyle, Jason has created a company that resonates with a diverse audience while staying true to its roots.

As Jason continues to lead Grill Your Ass Off to new heights, his journey serves as an inspiration to aspiring entrepreneurs and veterans alike. His dedication to excellence, teamwork, and servant leadership exemplifies the best of both the military and business worlds.

To read more about Jason Murff's remarkable journey and insights, visit the full blog post on the US Chamber of Commerce website and join us in celebrating his contributions during National Veterans and Military Families Month.



Back to blog